Postcards for dermatology practices
Recall patients due for their annual skin check
Annual skin exams are recommended for millions of patients — and most skip them without a nudge. CardCadence mails recall and reactivation postcards that land on kitchen counters, not in spam, and tracks every scan back to the drop.
The problem
Patients who need to come in aren't coming back on their own
Dermatology practices have large panels of patients who are overdue for annual exams, biopsies follow-ups, or acne check-ins. They mean to book — life just gets in the way. A postcard with a clear recall message and a QR code to schedule cuts through the noise and lands when they're ready to act.
The play
The "Your annual skin check is due" recall
Pull patients 12+ months past their last visit, mail a friendly recall card with a simple scheduling prompt, and put a QR code straight to your booking page. CardCadence prints, stamps, and mails every card — you watch the schedule fill.
- Annual skin-check recall for patients 12+ months overdue
- Biopsy follow-up reminders for high-risk patients
- Reactivation cards for patients gone 18+ months
- A QR code to your booking page on every card
The honest pitch
What you actually get
CardCadence is newly launched, so no dressed-up testimonials — just the facts for your dermatology mailers.
Pay per card, from $1.19
Printing, postage, and mailing in one price. Fund a wallet, pay only for the dermatology cards you send — no subscription, no contract.
Mailed First-Class
Every card goes out at USPS First-Class rates — typically 2–5 days in transit, and the Postal Service forwards it free for 12 months if your customer has moved. There is no slower bulk tier to be quietly downgraded into.
Trackable by default
Every postcard design ships with a QR code that resolves to a link unique to each recipient, so a scan ties back to the exact card and address that earned it. Leave it in place and your dermatology mail is measurable.
Designed for dermatology
Start from one of our postcard layouts, write the copy and offer for your dermatology audience, or upload your own art. Proof it on a real postcard preview before anything mails.
Common questions
Questions about dermatology postcards
What does it cost to mail dermatology postcards?
$1.19 for a 4x6, $1.35 for a 6x9 and $1.69 for a 6x11 — and that is the whole number, not a print price with postage bolted on afterwards. There is no subscription and no contract: you fund a wallet and each card draws down from it, so a 500-piece drop is a figure you can work out before you commit to it.
Who should I mail first?
Patients due for annual skin checks and those who haven't been seen in over a year. Start there rather than with the biggest list you can buy: a narrower drop costs less to test and tells you far more about what works. Build it from your own records or target by area, then proof the card on a real postcard preview before a single one prints.
How do I know the mail actually worked?
Every design carries a QR code that resolves to a link unique to each recipient, so a scan ties back to the exact card and the exact address that earned it — not just to "the campaign". Leave the code where it is and the spend stops being a guess.
Is it safe to mail my patient list?
You are mailing your own patients from your own records, and CardCadence never asks for clinical detail — the merge fields are name and address, not diagnosis or treatment. Keep it that way: a postcard is readable in transit, so anything about a condition or a procedure belongs in an envelope, not on the back of a card. Your compliance contact should sign off on the copy before the first drop; this is a description of how the product works, not legal advice.
Recall patients before they go somewhere else
Fund a wallet, send your first dermatology postcards, and track every scan. No subscription.