Postcards for fencing & deck builders
Every fence you build is a billboard — mail the whole street
When you finish a fence or deck, the neighbors notice. The ones already thinking about their own yard are your warmest leads — but they won't call unless you make it easy. CardCadence drops a postcard with photos of the job you just finished to the homes right around it, with a QR code to request a free estimate.
The problem
Your best lead just watched you work for two days — and you never knocked
A fence or deck is a once-a-decade purchase, so timing is everything: you have to reach a homeowner in the narrow window when they're actually planning the project. The neighbors who watched your crew on the street are exactly those people. A postcard showing the deck you just built down the block — with a QR code to book a free estimate — turns a passing glance into a quote request before they search 'fence company near me' and call three competitors.
The play
The "just built nearby" neighbor drop
Every time you wrap a job, target the homes in a few-block radius, mail a postcard featuring photos of that exact fence or deck with a free-estimate offer, and link a QR code to your quote form. CardCadence prints, stamps, and mails every card — you field the estimate requests and book your next job before you've left the neighborhood.
- Neighbor drops around every fence and deck you complete
- Spring "plan your backyard now" estimate offers before the build season fills up
- Aging-deck replacement and refinishing campaigns for older subdivisions
- A QR code to your free-estimate form on every card
The honest pitch
What you actually get
CardCadence is newly launched, so no dressed-up testimonials — just the facts for your fencing & decks mailers.
Pay per card, from $1.19
Printing, postage, and mailing in one price. Fund a wallet, pay only for the fencing & decks cards you send — no subscription, no contract.
Mailed First-Class
Every card goes out at USPS First-Class rates — typically 2–5 days in transit, and the Postal Service forwards it free for 12 months if your customer has moved. There is no slower bulk tier to be quietly downgraded into.
Trackable by default
Every postcard design ships with a QR code that resolves to a link unique to each recipient, so a scan ties back to the exact card and address that earned it. Leave it in place and your fencing & decks mail is measurable.
Designed for fencing & decks
Start from one of our postcard layouts, write the copy and offer for your fencing & decks audience, or upload your own art. Proof it on a real postcard preview before anything mails.
Common questions
Questions about fencing & decks postcards
What does it cost to mail fencing & decks postcards?
$1.19 for a 4x6, $1.35 for a 6x9 and $1.69 for a 6x11 — and that is the whole number, not a print price with postage bolted on afterwards. There is no subscription and no contract: you fund a wallet and each card draws down from it, so a 500-piece drop is a figure you can work out before you commit to it.
Who should I mail first?
Homeowners near your recent jobs planning a fence or deck this season. Start there rather than with the biggest list you can buy: a narrower drop costs less to test and tells you far more about what works. Build it from your own records or target by area, then proof the card on a real postcard preview before a single one prints.
How do I know the mail actually worked?
Every design carries a QR code that resolves to a link unique to each recipient, so a scan ties back to the exact card and the exact address that earned it — not just to "the campaign". Leave the code where it is and the spend stops being a guess.
When should fencing & decks postcards land?
Ahead of the season, not during it. By the time the phone is already ringing, the people who were going to call have called, and you are competing with every other truck in the area. Mail into the weeks before demand turns and you reach the household while it is still deciding — schedule the drop and the wave goes out on its own.
Turn every finished job into the next three
Fund a wallet, send your first fencing & decks postcards, and track every scan. No subscription.