Postcards for optometry practices
Fill exam slots with patients who already know you
Annual exams slip. Contacts run out and patients forget to book. CardCadence mails recall and reactivation postcards that bring overdue patients back, and tracks every scan so you know exactly which drop worked.
The problem
Your schedule has gaps your patients would fill — if you reminded them
Every optometry practice has patients who are 12, 18, even 24 months past their last exam. Email gets lost, the front desk is stretched, and insurance reminders feel generic. A postcard on the kitchen counter is tangible — it's personal — and with a QR code linking straight to online booking, it's finally measurable.
The play
The "Your vision has changed" recall drop
Pull patients overdue for their annual exam, mail a recall card with a friendly reminder and a clear scheduling offer, and put a QR code directly to your booking page. CardCadence handles print, postage, and mailing — you watch the appointment confirmations come in.
- Annual exam recall for patients 12+ months past due
- Contacts and glasses renewal reminders
- Reactivation offers for patients gone 18+ months
- A QR code to your booking page on every card
The honest pitch
What you actually get
CardCadence is newly launched, so no dressed-up testimonials — just the facts for your optometry mailers.
Pay per card, from $0.75
Printing, postage, and mailing in one price. Fund a wallet, pay only for the optometry cards you send — no subscription, no contract.
Mailed First-Class
Every card goes out at USPS First-Class rates — typically 2–5 days in transit, and the Postal Service forwards it free for 12 months if your customer has moved. There is no slower bulk tier to be quietly downgraded into.
Trackable by default
Every postcard design ships with a QR code that resolves to a link unique to each recipient, so a scan ties back to the exact card and address that earned it. Leave it in place and your optometry mail is measurable.
Designed for optometry
Start from one of our postcard layouts, write the copy and offer for your optometry audience, or upload your own art. Proof it on a real postcard preview before anything mails.
Bring overdue patients back to your chair
Fund a wallet, send your first optometry postcards, and track every scan. No subscription.